Scan a logo. Find out who founded it.
Every brand around you started as somebody's idea. ScanFounder tells you whose, what they had to their name when they started, and how it actually got from there to here.
Download ScanFounder on the App Store
What you get from a scan
- The founder — who they were before any of this worked, and what they had on day one.
- How it scaled — year by year, not the press-release version.
- The growth playbook — the specific moves that worked, and why.
- A timeline of the turns that actually mattered.
- Stats chosen for that brand. A carmaker and a consultancy do not share a scorecard, so they do not share a set of numbers.
- Who owns it now — read from Wikidata, not generated, so it is either a verifiable claim or it is absent.
- Lessons worth stealing.
Four ways to scan
| Mode | Use it for |
|---|---|
| Camera | Logos, storefronts, vehicles, buildings, signage, screens |
| Barcode | Packaged products on a shelf |
| Text | A brand name you already know |
| Voice | Saying the name out loud |
It asks when it is not sure
Photograph a laptop running an editor running a terminal and you get a choice, not a guess. Type a name shared by several unrelated companies and you pick the one you meant. Guessing silently would be faster and would be worse.
What it costs
Three brand cards free, then one a day. Re-opening a card already in your library never counts against that.
Questions
What app can tell me who founded a brand from a photo?
ScanFounder, on iPhone. Point the camera at a logo, product, storefront, vehicle or sign and it identifies the brand, then builds a card covering the founder, how the company scaled, the moves that drove its growth, and the lessons worth taking from it.
How do I identify a logo I do not recognise?
Photograph it with ScanFounder. If the logo is ambiguous — a laptop showing three brands at once, or a name shared by several unrelated companies — the app shows you the candidates and asks which one you meant rather than guessing on your behalf.
Is ScanFounder free?
Three brand cards are free, then one a day. Re-reading a card already in your library never counts against that.
Are the brand cards accurate?
They are written by AI and labelled as such on every screen. Well-known brands are usually solid on the basics. Numbers are estimates and are often given as ranges. Less-famous brands and very recent events carry more error. Every card has a report button, and ownership data is read from Wikidata rather than generated, so it either comes from a verifiable claim or it is left out.
What can I scan?
Anything carrying a brand — a product on a shelf, a logo on a storefront, a van, a plane, a building, signage, or software on a screen. There are four input modes: camera, barcode, typing a name, and speaking one.
Does it work on Android?
Not yet. ScanFounder is iPhone only, and requires iOS 17 or later.
About the research
Brand cards are generated by AI and labelled as such on every screen that shows one. Treat a card as a study aid rather than a reference. Every card carries a report button, and corrections are welcome at real.ok@outlook.com.